Search This Blog

Saturday, September 22, 2012

You Know You've Made It When They Name A Generic Cereal After You

Proving that Rob Gronkowski's popularity knows no bounds, Gronk Flakes is a real thing that will be available at Stop & Shop grocery stores around New England starting this week. Far be it from me to question the marketing geniuses that came up with this wonderful product but wouldn't something different like say an energy drink be a bit more interesting?

I've never really understood the allure of buying a Frosted Flakes knockoff that has your favorite athlete-Doug Flutie, Justin Verlander, Olympic heroes-on it but maybe that's just me. Apparently, Gronk is such a draw that Patriots honks will shell out their hard-earned money for some crappy cereal with his goofy face on it. No word on when Julian Edelman Flakes hit the shelves.

According to ESPN's intrepid Darren Rovell, there is an initial order of 64,800 boxes that will be sold for $3.99 each. As far as I can remember, I don't recall another pro athlete in New England that has received the same treatment. Believe it or not, Tom Brady has never been on a cereal box. I'm sure back in the day, Ted Williams or Yaz were on a pack of cigarettes, Bobby Orr and Phil Esposito were probably on a six-pack of some shitty beer and Larry Bird might have been on a box of cheap condoms.

As a true Patriots fan, do your part and purchase this completely unnecessary cereal. Why not 10? They would make a great birthday/anniversary/Christmas present. God knows that Gronk and the Pats (who undoubtedly get a cut) need the money.





No comments: